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A Case Study in Crisis Communication: Expanding Your Reach with Social Media

A Case Study in Crisis Communication: Expanding Your Reach with Social Media

June 2013 E-Network article. Members only. It wasn’t the “perfect storm,” but it was a perfect response. In the days before Hurricane Isaac struck New Orleans in August 2012, throughout the storm, and in the days immediately after, Tulane University kept a steady stream of clear and useful information flowing to students, staff and parents. Isaac did not cause the kind of devastation that resulted from Hurricane Katrina in 2005, but it was still a significant storm. And, University leaders earned high praise from stakeholders for providing information that calmed jitters and quelled rumors.

Thursday, June 6, 2013/Author: NSPRA Staff/Number of views (32)/Comments (0)/
Categories: News
Crisis Communication Nuts and Bolts: A communicator’s guide to the things you never think of before the crisis hits

Crisis Communication Nuts and Bolts: A communicator’s guide to the things you never think of before the crisis hits

April 2012 E-network article. Members only. The property damage, injuries and personal loss caused by natural disasters can be devastating for a community and rock the foundation of our schools. In the face of such destruction, people desperately want three things that school communicators are uniquely positioned to deliver

Wednesday, April 4, 2012/Author: NSPRA Staff/Number of views (141)/Comments (0)/
Categories: News
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