School communication professionals and education leaders can access incredible discounts on NSPRA membership, exclusive school PR resources, professional learning programs and more with NSPRA's Black Friday and Cyber Monday sale!

During this season of giving, we hope you'll consider a donation to the NSPRA Foundation to help shape the future of school PR.

From satellite phones and two-way radios to visiting student homes and setting up camp at a local radio station powered by generators, school communicators in districts throughout the southeastern United States found themselves providing more than just critical updates to their school communities during two hurricanes. For many, the information served as a lifeline as they navigated fear, loss and uncertainty.

In September 2023, Santa Clara (Calif.) Unified School District (SCUSD) administrators wondered if their school system’s values of kindness and compassion were becoming lost. Informal observations suggested that emerging issues and trends in the area and around the world were negatively impacting the district’s culture and climate. Here's what they did about it.

NSPRA has curated a number of resources to help with members with school communication efforts this election season.